Thanks Andy! I like that you refer to me as Ben-Zur. Just like my teammates do! One clarification, was that the 2nd group of videos came out months after the first one. They suffered a bit because they were competing with each other.

Wow, this list is amazingly helpful. I've been trying to do this type of vetting myself and it's a tireless effort. Something I'm really interested in, is the accuracy of sentiment analysis. The consensus seems to be that all automated tools are unreliable, while human-powered systems seem to jack up cost and time considerably.

A follow-up post I'd love to see is once you have these tools, how do you turn their data and slick graphs into easily actionable recommendations for executives.