Do you think tweeting out a 'non-commercial', personal blog post falls under the '20' or the '1'?

I certainly agree with the line of thinking, but I wonder if you could clarify the difference between a self promoting relational deposit, and self promoting marketing withdraw.

In other words, can you get away with tweeting more 'personal brand' promoting updates, as long as they aren't transactional in nature? I think you can. I'd love to hear your thoughts...

Great post Mike! I've seen so many leaders water down their potency by booking back to back meetings all month in the name of squeezing out more work. #Fail.

BTW - I loved reading Rework. It's a must for any business leader.