Cool. Makes sense that many would own an iPhone too (or iPod touch) as its kind of a demo for what the iPad is capable of.

This is a fantastic way to let your fans connect with the brand. This is big news for marketers and will play a large role in creating brand experiences and encouraging engagement in the future. Smart brands will get a great payoff from this and so will their customers.

Good on Twitter and kudos to Disney and Pixar for having the unwavering vision to try something new - especially for a large corporation - that takes guts and strong leadership.
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