SWeingart

SWeingart

14p

10 comments posted · 0 followers · following 0

16 years ago @ 10e20 - How to Interact Within... · 0 replies · +1 points

Glad you enjoyed it Sally :) Never nice to be a Jerk !

16 years ago @ 10e20 - Identify Target Blogs,... · 0 replies · +1 points

Dear John,

I'm really happy this helped you! Stay tuned, because there are more helpful tips to come. As a newcomer what would you say you have the most trouble understanding?

-Steph

16 years ago @ 10e20 - Identify Target Blogs,... · 0 replies · +1 points

Glad I could help out!! It is really a hard task in my opinion to do research like this and not get stuck in a Maze or easily distracted by fun content.

Making it a quick 5 step process usually helps me to get it done and stay focused!

-Steph

16 years ago @ 10e20 - How to Deal with Brand... · 0 replies · +1 points

Agreed Eric. Making sure that you OWN your space as a brand in the very beginning is just as important as owning your domain nowadays.

16 years ago @ 10e20 - How to Deal with Brand... · 0 replies · +1 points

Joseph - That is unfortunate! Hopefully it wasn't hijacked for revenge of a bad plastic surgery job JK... I think your best bet here would be to contact facebook. Being Hijacked once a page is already live and functioning sounds more like password theft. Hopefully this works out for you.

16 years ago @ 10e20 - Letting Fans Create th... · 1 reply · +1 points

Ralph - I completely agree!

I am looking forward to see how much Social Media is integrated into Super Bowl ads this month. If a Super Bowl ad is not a trending topic on Twitter, can we consider it an advertising failure at this point?

16 years ago @ 10e20 - Letting Fans Create th... · 0 replies · +1 points

What an excellent question! The biggest downside of Customer Participation is not having control over what is discussed. Sometimes Fans are loyal to the competition, or strong minded against the brand. In which case consumers might have negative feedback that obviously or not so obviously should not be deleted.
Other downsides, would include not following through with a campaign or lack of organization. Which both fall on client side. If a campaign doesn't reach the masses as intended, it might receive poor results in which case the campaign will not really amount to huge brand exposure.
If and when managed properly and carefully, there are very little negative points when it comes to allowing consumers participate in Social Media campaigns, after all that is what Social Media is all about !

16 years ago @ 10e20 - Letting Fans Create th... · 0 replies · +1 points

"the accolades for taking chances" Nicely said! Any "Win" in Social Media should come with this. Unfortunately many do not. It is definitely refreshing to see brands taking risks!

16 years ago @ 10e20 - Stephanie Weingart Joi... · 0 replies · +1 points

Thanks everyone !

16 years ago @ 10e20 - Stephanie Weingart Joi... · 0 replies · +1 points

Thank you ! I am so excited to be a part of one of the greatest teams in the industry!