en-us http://www.allfacebook.com/simple-usability-timeline-pages-2012-04 Comments from REPORT: How Effective Is Timeline For Pages? The Eyes Have It http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment334897366You can still run a social campaign encouraging new likes as well as rewarding current fans with a coupon, downloadable document, exclusive information, etc. only difference is that this no longer happens on the welcome / default tab. This is still a great way to get them back to your page, increase interactions, build likes and show up in their newsfeeds! Mon, 9 Apr 2012 00:27:33 +0000http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment334897366 http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment333374995I can say that we agree 100% with the findings - and are doing everything we can to educate our Facebook Friends and Fans on our latest and most relevant deals. Great article. Fri, 6 Apr 2012 22:36:43 +0000http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment333374995 http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment333128533I'm not at all surprised that users are not understanding that there are more apps/tabs as the UI is much too subtle to even be noticed, as testing proves. When redesigning my pages, I assumed very few clicks to the "under layer" and pruned all but three apps. What I'm curious to see is if people will even click on the three tabs that are showing. I don't have enough data yet for the Facebook pages I run to make a good comparision.Thanks for reporting on Siimple Usability's findings. Fri, 6 Apr 2012 15:17:29 +0000http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment333128533 http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment332885317I think a pinned post will have more impact if that post segment could be better highlighted (ie, background colour, highlighted border, or even a 'Featured Post' title or something) I agree about appliation tabs being largely unnoticed by people. I have a 'price list' application tab on my page with customised graphic and the title 'price list' clearly printed across the graphic as well as on the link below it, but I'm still forever being asked about my prices by new fans, and so am constantly directing them to my price list page. I'm not sure how much clearer I can make it for them, except to display my pricelist in the 'about' segment, which defeats the purpose of having the customised application tab. :/ Fri, 6 Apr 2012 07:24:20 +0000http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment332885317 http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment332380771"it is difficult to differentiate between pinned posts and nonpinned posts." I don't think this makes much sense. Users shouldn't differentiate between pinned posts and nonpinned posts. You pin a post to make it stick at the top of the page... so that users will notice it *because it's the first*, not because it's pinned. Thu, 5 Apr 2012 15:49:47 +0000http://www.allfacebook.com/simple-usability-timeline-pages-2012-04#IDComment332380771