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Nitin Gupta
25p22 comments posted · 0 followers · following 0
16 years ago @ Digital Marketing - Social Media: Don't le... · 0 replies · +1 points
Absolutely agree. What other questions would you recommend asking your clients? It will be absolutely helpful if you can share some SM ROI case studies. Thanks Nitin
16 years ago @ Digital Marketing - Is Social Media killin... · 0 replies · +1 points
16 years ago @ Digital Marketing - Leverage Social Media ... · 0 replies · +2 points
Most businesses are still struggling as they get started with Twitter: who to follow, how to develop a network, what tweets to send out, how to stay relevant, how not to oversell. While there are tools etc to help you with each of the above, the biggest tool is "common sense". Social media and Twitter is similar to other communication medium in a lot of aspects: and while it is important to be different and generate buzz, the key is to engage people and build relationships. Happy to chat more: email me at guptanitinonline@gmail.com
16 years ago @ Digital Marketing - Real time search: is i... · 0 replies · +1 points
It is definitely a tall order and that is why nobody has succeeded it at yet. As you said, it is much easier to dish out real time content than relevant insights. It will be exciting to see how the space evolved over the next 12-18 months.
The SM monitoring space is getting very interesting too with firms like Radian6, Media6Degrees, Techrigy, Visible Technologies.
Thanks for visiting the DMT blog.
Nitin
16 years ago @ Digital Marketing - The Unspoken Barrier t... · 0 replies · +1 points
Excellent post. And thanks for visiting the DMT blog. I find the analogy to the postal stamp very interesting: you don't mind if I use it someday, right? :)
You are absolutely right: social media has to be a part of your overall marketing strategy and plan. You cannot think of social media in isolation. In fact, Social Media touches each and every part of your organization and that is why it is better to adopt a step by step approach. I could not find the digital marketing strategy model on your website. Can you please send it to me? I am at guptanitinonline@gmail.com
Thanks
Nitin
16 years ago @ Digital Marketing - Real time search: is i... · 0 replies · +1 points
Thank you for visiting the Digital Marketing Today blog. I appreciate your input on the methodology Wowd uses to sort and present relevant results based on ranking. I did read the referenced whitepaper and have updated the blog post. I wish you the very best as you further refine the search methodology and grow Wowd.
Thanks
Nitin
16 years ago @ Digital Marketing - The Unspoken Barrier t... · 0 replies · +1 points
Welcome to the DMT community. Absolutely: as Mark pointed out as well, keeping the audience engaged is proving to be one of the toughest challenge.
Thanks
Nitin
16 years ago @ Digital Marketing - The Unspoken Barrier t... · 0 replies · +1 points
Ahhhh, viral marketing: absolutely agree: it is always hard to keep coming up with something that will be engaging, fun and stimulating for the readers. An issue not just for small businesses, but for bloggers as well!
Thanks for the RT and your comment.
16 years ago @ Digital Marketing - The Unspoken Barrier t... · 1 reply · +1 points
You are right: the barriers may change a little as you move outside of NA. The barriers will also vary as you start looking at different industries. For example, I know for financial services compliance and regulation will be a big barrier. Each and every tweet of Bob Reynolds (CEO, Putnam Investments) has to be approved by the compliance dept before it goes out
16 years ago @ Digital Marketing - Will Social Media lead... · 0 replies · +1 points
Thingamajig